Free workshop
How to Fix Your Email Revenue Problem
A 60-minute session to diagnose where your email revenue is leaking and what to fix first – using the framework that's helped our clients make MILLIONS from email.
6.30pm London· 1.30pm New York· 10.30am LA
Zoom
Limited spots
Hired by & partnered with
Email should be one of your biggest sources of revenue – but it isn't
It brings in enough money that nobody's calling it a capital 'P' Problem.
But you've got a sneaking suspicion there is a problem. You just can't name it, and you can't work out how to fix it.
Here's what you do know:
- You're not using email as well as you could be, and it's costing you 6-7 figures in revenue every year
- Nobody can seem to tell you which part of the email programme is carrying the revenue, and which part is just sending for the sake of it
- There's no shortage of ideas about what to do next. There's just no way of knowing which idea is the right one
- Someone on your team is supposed to know why email isn't performing so well. But nobody does. You've asked, and all you hear are theories, never definitive answers.
Which means this lowercase 'p' problem is starting to become YOUR capital 'P' Problem.
You know what this needs to look like
You want:
✔️ automated sales that lighten the load on both your sales and marketing teams
✔️ a channel that grows its share of annual revenue year on year
✔️ an email strategy you can point to on a dashboard and say:
"That's email, and it's making more money than ever."
What you've got instead is a long list of things you could try.
🤔 Rebuild the automations?
🤔 Redesign the templates?
🤔 Test the subject lines?
🤔 Test the CTAs?
Each one would cost your team weeks. And none of them comes with any way of knowing, in advance, whether it's the thing that'll actually increase your revenue.
So your email programme keeps running as-is. Most of your subscribers keep doing the most expensive thing a subscriber can do – nothing.
The majority of them aren't buying. They're not leaving. They're just sitting there, opening occasionally – deciding never.
You have a diagnosis problem.
So let me help you diagnose where the money is leaking, so you know what to fix first.
How to Fix Your Email Revenue Problem is an active workshop, not a passive webinar.
In our 60-ish minutes together, I'll take you through the diagnostic we run on every email programme we're brought in to fix. As we go, you'll use it to assess your own email programme, identify where you're losing revenue, and pinpoint what needs to change.
You'll work through everything privately in your own document, so nothing is shared with the room. Your numbers stay yours.
By the end, you'll know:
- What's already working, and how much of your email programme's success is actually resting on it
- Where your revenue gaps are, and which of those are structural (and expensive to ignore) versus cosmetic or superficial
- Where your fast money is: the fixes that need a week of your team's time instead of a quarter
- What you need to do first, and what can safely wait until next year
You leave with a personalised project roadmap, so you know what to fix first
Everything is captured in a one-page document: your biggest email revenue opportunities, ranked in order of priority, with a clear action plan you can start putting into play THIS month.
This isn’t a page of notes from a talk or a list of best practices you’ve heard a million times before.
It’s a roadmap built around your email programme, your numbers, and the specific revenue gaps we’ve uncovered.
You'll have a plan for doubling what your email brings in year on year.
With the same subscribers. The same team. The same list you already own.
You'll just be making different decisions – better decisions – in the right order.
We'll finish with 15 minutes of Q&A so you have time to get your questions answered.
At the end, I'll invite you to book a call if you want help executing the plan you've just built. If not, you can take your roadmap and run it in-house.
"Sounds great. But how do I know this will work for us?"
Because this is the same framework we run on every email programme we're brought in to fix, and here's some of what it's generated so far:
- An extra $70,000 in revenue, doubling this client's monthly email sales in our first month of working together
- £1.2 million in our first year with a client, and £2.5 million across two years
- $170,000 from one 7-day campaign
Your number will be different. The way we go looking for it won't be.
Join our FREE workshop:
How to Fix Your Email Revenue Problem
6.30pm London· 1.30pm New York· 10.30am LA
Zoom
Limited spots
The results were insane. We were just blown away. It ended up being a quarter-million-dollar (AUD) campaign.
Eman's copy has generated £2.5 million so far. It's the gift that keeps on giving.
For companies doing $20M+ a year
To get the most out of this workshop, your email programme should already bring in some share of revenue.
Join us if you're a:
- Founder or co-founder
- VP of Revenue, VP of Growth, VP of Sales or VP of Commercialisation
- VP or Director of Marketing
- Director of Sales, or Director of Commerce Strategy & Optimization
- Marketing manager or marketing lead
- Email or CRM strategist, lifecycle marketer, or retention lead
This workshop assumes you've already got a working email programme and a team running it.
Can't make it live?
There won't be a replay. If you can't make this workshop live, sign up for email updates so you'll be notified when the next workshop date has been confirmed.
HeyI'm Eman
I’m the founder of email strategy and copywriting agency, Eman Copy Co., and I’ve spent the past 8 years helping companies like yours get more revenue from the email programmes they already have.
I’m obsessed with one question:
What makes a subscriber finally decide to say “yes”?
In my experience, established email programmes rarely have a sending emails problem.
You’ve got the list. You’ve got the tech. You’ve got campaigns and automations going out. You even have a whole team responsible for making it happen.
And still, your current email strategy is leaving 6–7 figures in potential revenue on the table every single year.
My job is to figure out where those revenue gaps are, and what needs to change to close them.
I’ve worked with companies including Cirque du Soleil, Relay Graduate School, Interact, and MailerLite.
I've partnered with brands like HubSpot, Kit and Mailmodo. And I've spoken about email marketing on stages for Inbox Expo, MarketingProfs, The Marketing Meetup and Atomicon.
But the part I care about most...
My work has helped our clients collectively generate millions of dollars through email.
And in this workshop, I’m going to show you the framework I use to diagnose what’s getting in the way of more revenue, so you can figure out what to fix first.
Limited spots
Meagan WilliamsonEman's pre-launch emails increased my waitlist by 60% in under 10 days
FAQs
Will there be a replay if I can't make it live?
Can I send someone from my team instead, or bring more than one of us?
What do I need to prep in advance?
Does this work with our CRM or ESP?
Is this for B2B or B2C?
What if our current email strategy isn't in great shape?
Will you look at my specific programme?
No, but you won't be left to work it out on your own. I'll walk you through the framework one step at a time – what each part means, what you're looking for, and how to read what you find so you're never unsure.
You'll also have the 15 minutes of Q&A at the end. Bring your specific question or situation and I'll answer as many questions as I can in the time we have.
If you still want my personalised recommendations, you can schedule a call with me.
Do I have to share our numbers with the room?
Are you going to pitch me?
Join the workshop
How to Fix Your Email Revenue Problem
6.30pm London· 1.30pm New York· 10.30am LA
Zoom